Home to luxury automakers like Porsche and BWM, Lucid Motors (LCID) is making a name for itself in Germany. Lucid just had its second consecutive month of record EV registrations in Europe’s largest auto market.
Lucid is taking on Europe with its luxury EVs
According to new data released Tuesday from Germany’s Federal Motor Transport Authority (KBA), Lucid had 129 new registrations in October.
Although it may not seem like much, it’s a considerable jump from the 41 registrations Lucid had in September. Lucid sold more cars in Germany last month than it did in the entire third quarter. The luxury EV maker has 256 registrations in Germany through the first ten months.
Lucid’s growth comes despite overall EV registrations in Germany slipping nearly 5% YOY to 35,491 units in October.
After opening its newest studio in Hamburg last month, Lucid declared its “expansion in Europe continues.” The new studio comes just a month after opening one in Frankfurt.
Lucid now has four showrooms in Germany and eight in Europe as it expands overseas. Last month, the EV maker also signed a deal with SIXT to add its luxury Air sedan to its fleet in Germany.
Following the deal, former CEO Peter Rawlinson said more customers will be able to “experience the only EV in the world which is equally at home on the Autobahn as on city streets.”
Lucid’s mobile service network covers 15 European markets, including Belgium, Luxembourg, France, Austria, Italy, Spain, the United Kingdom, Sweden, Denmark, Poland, and the Czech Republic.
The Lucid Air Pure starts at about $93,000 (€85,000) in Germany and has up to 464 miles (747 km) of WLTP range. Lucid’s Air Touring and Air Grand Touring models start at $108,200 (€99,000) and $141,000 (€129,000), respectively.
| Starting Price | WLTP Range | |
| Lucid Air Pure | $93,000 (€85,000) | 464 miles (747 km) |
| Lucid Air Touring | $108,200 (€99,000) | 451 miles (725 km) |
| Lucid Air Grand Touring | $141,000 (€129,000) | 521 miles (839 km) |
Lucid said it plans to continue expanding in Europe with its newly opened service and delivery centers in Munich and Zurich.
In the US, the company is gearing up to launch its first electric SUV, the Gravity. Lucid will begin taking Gravity SUV orders for US buyers on November 7, 2024.